One of the reasons behind the ever-growing success of video marketing is that it helps explaining a product service in numerous ways. These explanations include the usage, as well as the benefits. According to Animation Web Video Companies, the recent rise of video content in digital marketing is also caused by the decline of human attention span. People are more likely to consider a product or service that captures their attention within the first 8 seconds. One of the reasons why many marketing agencies and companies have gone to video content alike. Did you find this info helpful?